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Comcast bullish even after being turned down by Disney

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MUMBAI: Even after the Walt Disney Company gave the thumbs down to Comcast’s unsolicited bid yesterday, the rejected yet bullish cable giant is betting that time will push Disney’s stock price back down to a level that will make its original offer look good.

After hearing that Disney’s board had rejected its hostile bid, Comcast sources were putting out the word that it had no intention of increasing the bid on its own. One source which was close to the cable giant was quoted in the BusinessWeek Online saying, “We’re not going to be bidding against ourselves. We think we put a pretty fair bid on the table the first time.”

In one media report Comcast chairman Brian Roberts made it clear that he’s “a disciplined buyer,” ready “to walk away from the deal.” Another media report said that it was likely that Comcast would increase their bid to something closer to a single share of Comcast for a share of Disney. As for the cash component, they could sell off some assets — like the Golf Channel or one of the smaller cable systems. And Comcast could hit up money-rich Microsoft, already a seven per cent owner, for some cash in return for added stock that comes with a shareholder agreement preventing the software giant from exercising further control.

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Further complicating matters for Roberts, Disney chairman Eisner has his board’s support and is showing he intends to keep running his company. Indeed, the day after his board rejected Comcast’s bid, Eisner announced the purchase of Kermit the Frog and other characters from Jim Henson Co.

All that could change in the coming weeks, as the 3 March annual meeting draws closer. At that point, by Comcast’s reckoning, the difference between the two companies’ stock prices will have widened further — making Comcast’s shares even more attractive.

On the other hand, of the most likely candidates to consider competing bids, Viacom has already told investors and analysts that it is not interested, and Time Warner, just coming out of its ill-fated union with America Online, seems unlikely to take on another megamerger.

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Some analysts said that Comcast may bid more for the Mouse House, but it would be very disciplined in not offering more than one share of its stock for each share of Disney because any higher offer would leave Comcast with less than 50 per cent of the combined company. Its current offer is for 0.78 share of Comcast for each Disney share.

For now, the outcome of Comcast’s overture is uncertain. After all, it is not unusual for the price of a target company’s stock to surpass the bid price. Analysts say that Comcast could sit on its offer for as long as several months as it waits for stock prices to stabilise and shareholder support to work in the deal’s favor. Of course, Comcast would have to change its strategy if another bidder emerges. But thus far, analysts have been hard-pressed to come up with other possible bidders for Disney.

All said and done, the crux of the matter is that Comcast will have to prove that it can improve Disney’s assets and it will have to raise its bid to make the acquisition work.

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MAM

Sleepwell unveils nationwide sleep study on World Sleep Day

79 per cent use screens before bed, 36 per cent of 18–25-year-olds sleep ≤5 hours.

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MUMBAI: Sleepwell just dropped the pillow truth bomb because when India’s sleeping less and scrolling more, even the mattress wants to stage an intervention. On World Sleep Day 2026, Sleepwell released its nationwide Sleep Study, painting a stark picture of India’s escalating sleep crisis. The findings show that 79% of Indians use screens right before bed, fuelling restless nights and drowsy days. Alarmingly, 36% of young adults aged 18–25 sleep five hours or less making them the country’s most sleep-deprived group.

The study also busts the myth of “catch-up sleep”, 65% of respondents actually sleep even later on weekends, pointing to increasingly irregular patterns that spill fatigue into the working week. Mattress discomfort emerged as a frequently overlooked culprit behind late-night wake-ups and constant leak-anxiety checks.

To drive the message home, Sleepwell’s CMO Puneet Gulati appeared on Zee Business, stressing that quality sleep isn’t a luxury, it’s foundational health. He highlighted how the right mattress can transform restless nights into restorative ones.

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The brand doubled down with clever late-night activations, partnering with a quick-commerce platform to serve contextual ads between 11 pm and 3 am, gently nudging bleary-eyed scrollers to consider mattress discomfort as the reason they’re still awake and pointing them to the nearest Sleepwell store. Digital influencers and creators also shared relatable stories of how poor sleep fuels impulsive late-night behaviour.

In a nation that celebrates hustle but quietly pays for it in lost rest, Sleepwell isn’t just selling mattresses, it’s selling the radical idea that sometimes the bravest thing you can do is close your eyes and actually sleep well.

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