Brands
Colour Pencil draws first experiential store in Chennai
Vani Bhojan cuts the ribbon on India’s playful learning playground at Skyhub.
MUMBAI: Learning just got a serious upgrade and this time, the classroom has no walls, only wonder. Color Pencil, the Chennai-based early-learning whiz, has sketched out India’s very first kids’ experiential store at Skyhub on GST Road, Kilambakkam, turning shopping into a full-blown adventure playground.
The flagship space threw open its doors on 15 February 2026, with popular actress Vani Bhojan wielding the ceremonial scissors amid a cheerful crowd of families, partners and little explorers. Far from your average toy shop, this vibrant destination fuses curated learning zones, hands-on play stations and immersive discovery corners – all built to make young minds tick through doing rather than drilling.
The launch doubles as the debut of Color Pencil’s fresh brand identity, a visual refresh that mirrors its shift from screen-savvy apps to real-world magic. Founded in 2022 under the rallying cry “How Simple!”, the company has already built a tidy ecosystem, the Play Pixo learning app, Play TVO games, Vedic Maths books, flash cards, and more all crafted with IIT Madras to blend solid pedagogy with child-friendly fun.
Color Pencil founder P. Narayanan kept it delightfully straightforward, “From day one, Color Pencil has been driven by a simple but powerful idea to make learning simple, joyful, and truly effective. Our experiential store is an extension of this philosophy into the physical world… Chennai is where this journey begins, and we are excited to take this model to multiple cities across India over the next two years.”
Color Pencil CEO Meena Chhabbria chimed in, “This store represents a new chapter… With our new brand identity, we are reinforcing our commitment to screen-smart, play-led, and research-backed learning. Our growing ecosystem comes together in this experiential format to create a truly holistic learning environment.”
Vani Bhojan, clearly charmed, added, “Today’s children need learning experiences that are engaging, joyful, and meaningful. Color Pencil’s approach of combining play, visual learning, and real-world interaction is a wonderful way to nurture curiosity and build strong foundations in young minds.”
This Chennai outpost is merely the opening chapter six more experiential stores are pencilled in for key cities over the next two years. In a world where kids bounce between screens and schedules, Color Pencil is betting big on the timeless power of play, get them touching, exploring and laughing, and the learning happens almost by accident.
So if you’re in Chennai (or headed that way), pop into Skyhub. Who knows you might just watch a child discover gravity, colours or even themselves, one joyful scribble at a time.
Brands
Wellbeing Nutrition ropes in Malavika Mohanan as brand ambassador
Actor fronts Marine Collagen and Skin Fuel Glutathione portfolio.
MUMBAI: Malavika Mohanan just became the face of inner glow because when your skincare starts in the bottle instead of the jar, even beauty gets a glow-up from the inside out. Wellbeing Nutrition has appointed acclaimed actor Malavika Mohanan as brand ambassador for its premium Korean Marine Collagen and Skin Fuel Glutathione range. The move signals a deliberate shift in the Indian ingestible beauty segment from surface-level routines to foundation-level nutrition that supports skin health from within.
The campaign positions collagen as the essential “beauty protein” that maintains elasticity and firmness, with daily supplementation reframed as a consistent ritual rather than a quick cosmetic fix. It aims to simplify the science behind collagen and build awareness around long-term skin nourishment.
Wellbeing Nutrition co-founder Saurabh Kapoor said, “In India, collagen is still largely viewed through a cosmetic lens, associated with glow and quick fixes. In reality, it is the primary structural protein of the skin, and we begin losing nearly 1 per cent of it every year in the late 20s. Yet a significant number of consumers remain unaware of its foundational role in long-term skin health. Our goal is to shift the conversation from fixing visible signs to feeding the foundation.”
Malavika Mohanan added, “For me, skincare has always been about consistency and taking care of myself in ways that go beyond just what I apply on my skin. I love the idea of supporting skin health from within, and that’s what drew me to Wellbeing Nutrition’s Marine Collagen and Skin Fuel Gluta.”
The Korean Marine Collagen uses nano-hydrolyzed peptides for better bioavailability, while Skin Fuel Glutathione complements the inside-out approach. The portfolio targets structure, brightness and resilience over time, backed by clinical research.
The ambassador announcement kicks off a broader collagen-focused roadmap for the brand, with planned innovations across formats and functional blends.
In an era where beauty routines are getting deeper than skin, Wellbeing Nutrition isn’t just selling supplements, it’s selling the quiet power of feeding your glow from the inside, one daily scoop at a time.
