MAM
Colors slips to No. 3, again
MUMBAI: Viacom 18‘s flagship Hindi general entertainment channel Colors, which was the only gainer in the previous week (20 November- 26 November) in terms of GRPs (gross rating points), saw a 50 GRPs drop in the week ended 3 December.
The channel closed the week with 227 GRPs (last week 277). The biggest fall came in the weekend as in the previous week, the channel had recorded around 40 GRPs just from Salman Khan starrer films, Ready and Dabbang. The channel again aired Ready on 3 December, which fetched a 2.6 TVR.
Sony Entertainment Television (Set), meanwhile, grossed 240 GRPs (last week 231) hopping back to its No. 2 position. Channel‘s biggest fiction show, Bade Acche Lagte Hain garnered a 5.37 TVR, becoming second top rated show among the Hindi GECs after Star Plus‘ Saathiya Saath Nibhana which got a 6.26 TVR.
Maintaining its lead, Star Plus collected 318 GRPs (last week 312). The channel aired Sasural Genda Phool‘s megaepisode on 3 November which recorded 1.7 TVR.
Zee TV saw a marginal 3 GRPs increase and closed the week with 152 GRPs, while Sab adds on 12 GRPs becoming the highest gainer of the week. The family comedy entertainment channel clocked 120 GRPs this week (last week 108).
The others that follow are-Imagine TV with 77 GRPs (last week 73), Sahara One with 39 GRPs (last week 36) and Star One with 39 GRPs (last week 42).
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