MAM
Click Asia Summit 2016 to drive conversation on digital transformation
MUMBAI: Click Asia Summit 2016, scheduled to be held on 21 – 22 April 2016 at The Taj Land’s End, Mumbai, will drive conversations around ‘digital transformation’ to address the issues and challenges in depth.
The two-day summit is focused on sharing some of the best global practices on digital transformation. An experiential event on digital marketing for both enterprises and brands, it will feature open forums for discussions and workshops, led by distinct digital marketing thought leaders to help brands benefit from the curated content.
“Click Asia was born out of a passion for digital media and events, and we shall bring these two together in the upcoming events. The idea is to benefit from the value that the experts bring to the table so that practitioners and brands continue with the transformation process to be able to implement effectively,” said Click Media director Kavita Jhunjhunwala.
The panel of experts will be addressing the good, the bad and the ugly in digital marketing and transformation in a head-on fashion with digital disruptors and influencers. The online platform includes both website and a mobile app, allowing attendees to continue to engage with the experts through m-learning.
Robert Scoble, an American blogger, technical evangelist and author will be one of the keynote speakers, besides leading a couple of panel discussions. Apart from being the chief futurist at Rackspace, he is also the co-author of ‘Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers.’
Scoble said, “This is my first visit to India and am really excited to be a part of the sessions. The India marketplace is fast changing, thereby throwing open a huge opportunity.”
With more than 50+ speakers on digital transformation, Click Asia is an event for brands looking at developing their digital roadmap for the next five years.
Some other renowned international speakers include Twitter brand strategy and advocacy lead Steven Kalifowitz, HubSpot’s Ryan Bonnici, Huge Inc senior interaction designer Brandon Schmittling, Taboola vice president APAC Ran Buck, OgilvyRed, Ogilvy & Mather president
Lucy McCabe, Rolls Royce ex-global brand & digital management Markus Keiper, Outbrain regional director SEA, India & New Markets Anthony Hearne, and Meltwater director of marketing, EMEA Heidi Myers.
Speakers from Microsoft, Thomas Cook, JWT, Forbes, Titan, Myntra, Seedfund and Omnicom have also confirmed their participation.
Brands
Buffett bets on The New York Times, cuts Amazon stake
Berkshire invests $352 million in NYT, trims tech, and backs insurance, energy and consumer stocks.
OMAHA: Warren Buffett is famously a creature of habit, but his latest portfolio shake-up suggests even the world’s most patient investor knows when to change the channel. In a move that has sent the media world into a frenzy, Berkshire Hathaway has officially checked into The New York Times while largely checking out of Amazon.
Buffett’s firm snapped up roughly 5.1 million shares in The New York Times Company, a stake valued at a cool $352 million. The Buffett effect was immediate: shares in the publishing giant jumped more than 10 per cent as investors scrambled to follow the leader.
While Buffett offloaded his traditional local newspapers back in 2020, this isn’t a nostalgic trip to the printing press. The New York Times is now a digital powerhouse, fueled by a buffet of subscriptions covering everything from breaking news to Wordle and recipes. It seems the sage of Omaha still has an appetite for businesses with pricing power and a loyal following.
Berkshire slashed its holdings in Amazon by nearly 75 per cent during the final quarter of the year. Once a rare foray into the world of big tech for Buffett, the firm now holds a relatively modest 2.3 million shares. The pruning did not stop there, as other household names also saw a haircut. Apple was reduced to a 1.5 per cent position, while Bank of America was trimmed to 7.1 per cent, signalling a broader pullback from some of its large financial and technology bets.
So, where is the money going? It appears Buffett is heading back to basics, favoring sectors that can weather a storm. Berkshire boosted its positions in Chubb, doubling down on the steady world of insurance; Chevron, fueling up on energy; and Domino’s Pizza, a classic consumer bet that delivers even when the economy doesn’t.
By pivoting toward resilient industries and subscription-heavy media, Berkshire is returning to its roots: finding companies that people simply cannot live without, whether they are hungry for a slice of pepperoni or the morning headlines.
