Brands
Cheesiano Pizza launches new burger brand ‘Burgerino’
Mumbai: Cheesiano Pizza, a popular homegrown, made in India, fresh pizza brand, has announced the launch of its new burger brand ‘Burgerino.’
The brand is currently operating as a cloud kitchen, and plans to open physical stores soon. Burgerino is set to revolutionise the burger industry with its Indian flavors and generous portions that can easily serve as a meal. With Cheesiano alone, the brand served more than 42000 orders last quarter, with Burgerino they are expecting to reach 70,000 orders this quarter.
Burgerino offers a unique fusion of Indian and American flavors that are sure to tantalise your taste buds. The burgers are made with fresh ingredients and come in large sizes, making them equivalent to a meal. Burgerino’s menu includes a range of options, including vegetarian and non-vegetarian burgers, to cater to every taste.
Burgerino is now available for delivery across Pune through their delivery partners, Dunzo, Shadowfax, and Porter. Customers can also order directly from the Cheesiano.com website or through food delivery platforms like Swiggy and Zomato.
“We are thrilled to launch our new Burgerino brand,” said Cheesiano co-founder Sachien Tilve. “We believe that Burgerino’s unique flavors and large portions will be a hit among burger lovers. We are committed to delivering the best quality and taste to our customers, and we are excited to bring our new brand to Pune.”
The launch of Burgerino is just the beginning, as Cheesiano Pizza plans to expand its brand to physical stores in the near future. For now, customers can enjoy the delicious flavors of Burgerino from the comfort of their own homes.
Brands
KKR sixes to power EV charger rollout under VIDA campaign
Cricket meets clean mobility as big hits spark India’s charging growth
NEW DELHI: VIDA, the electric mobility arm of Hero MotoCorp, has teamed up with Kolkata Knight Riders to launch a campaign that turns cricketing flair into real-world impact.
Titled ‘6 for 6’, the initiative promises to install a 6kW fast EV charger for every six hit by KKR during the ongoing Indian Premier League season. The idea is simple but powerful, as each big hit on the field contributes directly to expanding India’s fast-charging infrastructure.
The campaign builds on VIDA’s growing network, which already spans over 5,300 fast-charging points across more than 430 cities. With EV adoption gaining pace, the brand is using cricket’s mass appeal to accelerate both awareness and infrastructure growth.
Explaining the thinking behind the move, Hero MotoCorp emerging mobility business unit chief business officer Kausalya Nandakumar said, “Cricket has an incredible ability to unite and inspire millions across the country. With the ‘6 for 6’ campaign, we are turning every big hit on the field into a step towards a cleaner and a more accessible mobility future.”
She added that VIDA’s expanding fast-charging network and removable battery technology are designed to make EV ownership more convenient and practical for everyday users.
From the franchise’s side, the campaign is also about giving on-field moments a larger purpose. Kolkata Knight Riders chief executive officer Venky Mysore said, “The ‘6 for 6’ campaign exemplifies the potential of sport as a platform for meaningful, real-world impact. By linking every six to the expansion of EV charging infrastructure, this partnership transforms fan excitement into tangible progress.”
As part of the rollout, VIDA has introduced co-branded charging stations in KKR’s signature colours, with a flagship installation unveiled alongside team players. The chargers are designed for quick top-ups, powering VIDA scooters from zero to 80 percent in about an hour, while also being positioned along key highways to support longer journeys.
The initiative also taps into VIDA’s removable battery system, which allows users to charge using standard household plug points, adding flexibility to the charging ecosystem.
By blending the thrill of cricket with the urgency of clean mobility, VIDA and KKR have found a neat way to make every six count twice, once on the scoreboard and again on India’s road to an electric future.
