MAM
Checking misleading ads does not mean controlling media: Thomas
NEW DELHI: Consumer Affairs Minister K V Thomas has once again come down heavily on misleading advertisements, while stressing that the government is not trying to control the media.
In his address on World Consumer Rights Day, Thomas said: “I want to touch upon misleading advertisements. This is a source of major income for print and TV media. We have to handle it carefully so that the message does not go out that by controlling advertisements, we are trying to control the media,”
The Minister said a Committee was constituted with members of media and other organisations to look into the issue of misleading advertisements and its report had come.
“I think it is an important matter because we have to respect the freedom of press in the country. But at the same time, that media should not be used for misleading the people of the country,” Thomas said.
“Recently, the Patna High Court has given a judgment that the Government of India has to constitute a committee and look into these ads. Yesterday, I signed the file. Let us look into the judgment of the High Court. It is not our Ministry alone, there are other ministries like Health, Information and Broadcasting especially, who will have to look into this important judgment,” he said.
Thomas said the ministry is considering the problems faced by the Consumer Disputes Redressal Commissions at national, state and districts level in terms of infrastructure facilities, manpower and remunerations.
He complimented the consumer forums for disposal of about 91 per cent of the cases.
Meanwhile, the I&B Ministry had ensured presence of a representative of the Consumer Affairs Ministry in all meetings of the Inter-Ministerial Committee which goes into complaints against TV channels.
Brands
TCS and ServiceNow join forces to fast-track AI in enterprises
New partnership aims to turn clunky workflows into smart, self-learning engines
MUMBAI: Tata Consultancy Services (TCS) and ServiceNow have teamed up to help businesses move from AI experiments to full-scale adoption. The multi-year partnership will see TCS building industry-specific AI solutions on the ServiceNow platform, transforming slow, manual processes into intelligent, autonomous workflows that learn and improve over time.
Enterprises are eager for smarter ways to handle back-office functions like HR, finance, supply chain, procurement, and employee services. With this collaboration, TCS will offer AI-led solutions that bring together trusted AI, modern workflows, and deep industry knowledge, helping businesses work faster, smarter, and more efficiently.
ServiceNow president and chief product officer Amit Zavery said, “Enterprises need partners who can combine innovation, execution, and governance. Together with TCS, we are embedding AI directly into workflows, modernising legacy systems, and driving measurable results.”
TCS executive director and COO Aarthi Subramanian added, “Companies are ready to move beyond pilots to enterprise-wide transformation. Our partnership will embed intelligence across IT, operations, and customer functions, unlocking speed, efficiency, and lasting advantage.”
The solutions are designed to break down silos, giving organisations a holistic, insight-driven view. HR operations, for instance, could shift from fragmented services to a smooth hire-to-retire lifecycle, boosting productivity and engagement. Similarly, order processing could evolve from a slow, multi-step cycle into a fast-moving engine that drives revenue and cash flow.
TCS is already ServiceNow’s largest user for IT Asset Management, rolling out the system across thousands of devices in just three months. Both companies will also invest in co-innovation labs, solution showcases, and joint go-to-market initiatives to bring these AI capabilities to clients.
With this partnership, enterprises can look forward to workflows that think for themselves, helping businesses stay ahead in the AI era.
