AD Agencies
Carat wins Stan C media account
MUMBAI: Carat has won the global remit for media strategy, planning and buying for Standard Chartered Bank, operated from Singapore across 60+ markets including India. The win follows a competitive pitch process.
Standard Chartered Bank is an international bank with a presence in 67 countries across the globe. The Bank has operated for over 150 years in some of the world’s fastest-growing markets, across Asia, Africa and the Middle East.
Carat APAC CEO Sean O’Brien said, “Our strength in strategic thinking, quality of product and consistency across markets enabled us to win this business. It’s also testament to Dentsu Aegis Network’s collaborative brand value that we have expanded from the pre-existing iProspect relationship. We’re looking forward to working with the team at Standard Chartered Bank and their agency partners.”
Carat India managing director Kartik Iyer said, “Carat and Dentsu Aegis Network will bring together all their capabilities to create cutting edge communication solutions that deliver true business value for SCB in India.”
The account will be handled out of the agency’s Mumbai office. West executive vice president Himanka Das said, “It’s a great way to begin the new year with such a prestigious business win.”
AD Agencies
Tawana Burnett to lead social and influencer jury at Abby Awards 2026
Meta’s Apac leader takes the reins for Abby Awards, adding flair to social content
MUMBAI: Tawana Burnett, Meta’s Head of Top Accounts and Agencies for Apac, has been named jury chair for the new social content and influencer ,arketing category at the Abby Awards 2026, powered by The One Club | The One Show.
With a 25-year career spanning the US, EMEA, Latam, and Apac, Tawana has worked on campaigns for some of the world’s biggest brands and leading advertising agencies. At Meta, she guides CMOs, business leaders, and agencies on harnessing digital and emerging advertising solutions to accelerate brand growth.
Before joining Meta, Tawana led award-winning product teams at Intuit, LeapFrog, Johnson & Johnson, and Pfizer, helping launch iconic products including QuickBooks, Listerine, Advil, and ChapStick.
A champion of diversity, she was featured in Adweek’s Women Trailblazers in 2019 for mentoring more than 15 women-led startups and for her work on the #biascorrect campaign that promotes women in leadership. She was also recognised in Ad Age’s Global Leading Women Class of 2023, The List in 2024, and served as juror for Spikes Asia and Mad Stars 2024.
Tawana has held leadership roles in the Singapore Inclusion Council at Meta, the IAB SouthEast Asia & India Board, and currently serves on the boards of IAA SEA and the Ronald McDonald House in New York City. Originally from New York, she now lives in Singapore with her husband and daughter.
The Abby Awards 2026, presented by The One Club | The One Show, will be held during Goafest 2026 from 20 to 22 May in Goa, celebrating creativity across the region.
