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Carat India onboards Sayami Podder as AVP – strategy

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Mumbai: Carat India, the media agency from the house of dentsu India has announced the onboarding of Sayami Podder as associate vice president (AVP) – strategy. 

In her new role, Podder will be spearheading strategic thinking for the agency. She will also offer insights to the existing agency clients across the West and South regions. She will report to Carat India CEO Anita Kotwani, said the agency on Wednesday. 

“Talent today is the key differentiator that clients look for. Our core focus is to always ensure that we have the best talent that comes on board and joins the Carat family,” commented Anita Kotwani. “Sayami’s diverse expertise across data & analytics, research, communication planning and media strategy, is certainly something that will drive growth for the clients. We see her as the ideal team player to lead Carat’s vision of ‘Designing for People’ in the West & South markets.”

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Armed with more than 12 years of experience, Podder is specialised in brand, media & communication strategy, consumer research, and market mix modelling. She has worked across a wide range of categories including FMCG, beverages, fashion, BFSI, e-commerce & manufacturing. She has helped brands strengthen their market shares by developing effective communication and media investment strategies, leading to exponential business growth and measurable outcomes.

Prior to joining Carat India, Podder was with Mindshare India where she led strategy for brands like Ultratech Cement, Castrol, SBI Life, ICICI and Kellogg’s. She has also worked with significant retail brands like Pantaloons & Max Fashion and new-age brands like Upstox, Byju’s & TCS Ion, to name a few.

“The consumer journey is no more linear, and the media ecosystem is constantly evolving to accommodate our new age audience. Carat is already known for its strategic thinking and integrated approach,” stated Sayami Podder. “With my expertise in data science and creative thinking, I am looking forward to building an insight-led strategy that will generate incremental and sustainable growth for our clients. I am delighted to begin this new journey under Anita’s dynamic leadership and contribute to Carat’s growth story for India.” 

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Brands

Hyundai Venue crosses 1 lakh bookings, adds HX8 Diesel AT variant

New top-spec automatic diesel trim brings ventilated seats, OTA updates and paddle shifters.

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MUMBAI: Hyundai Venue just hit the jackpot and upgraded the prize because when you cross 1 lakh bookings, you don’t just celebrate, you throw in paddle shifters and ventilated seats for the ride. Hyundai Motor India Limited (HMIL) announced that the all-new Hyundai Venue has achieved 1 lakh bookings, cementing its strong position in the compact SUV segment. To mark the milestone and further enhance customer choice, the company introduced the new HX8 Diesel Automatic (AT) variant.

The HX8 Diesel AT is powered by the proven U2 1.5L CRDi diesel engine paired with a 6-speed automatic transmission. It adds a host of premium comfort, safety and convenience features, including:

  • Ventilated front seats
  • Dual-tone leatherette seats with VENUE branding
  • Electric 4-way driver seat adjust
  • Controller Over-the-Air (OTA) updates
  • Hyundai Bluelink connected car technology
  • Electric parking brake with auto hold
  • Rear disc brakes
  • Ambient lighting on crash pad and central console
  • Drive mode select (Eco, Normal, Sport)
  • Traction control modes (Sand, Mud, Snow)
  • Paddle shifters

HMIL, managing director & CEO Tarun Garg said, “We are delighted that the new Hyundai Venue has crossed 1 lakh bookings, reaffirming the strong trust Indian customers place in our brand. The introduction of the new HX8 Diesel Automatic variant further strengthens the Venue lineup, offering customers the perfect blend of diesel efficiency, torque-rich performance and effortless convenience.”

Backed by Hyundai’s extensive sales and service network, the Venue continues to appeal to buyers seeking a feature-rich, comfortable and future-ready compact SUV. The new variant reinforces HMIL’s focus on delivering advanced technology, safety, comfort and value while adapting to evolving customer preferences.

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In a segment where bookings are the real horsepower, Hyundai isn’t just counting milestones, it’s handing drivers an automatic upgrade that makes every journey feel like the victory lap.

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