Brands
Brands share their #LifeInPie on Instagram
MUMBAI: Social media is an interesting place. From information to entertainment to news, everything you seek is available there. It’s no wonder that it has become essential for all brands to be present there and get targetted access to their consumers, existing and potential. Every now and then, we see brands indulging in social media banters with one another or showing off their quirky and creative sides in trending post formats. This time, brands have been showing off their #LifeInPie, a format that Instagrammers have been using for years to highlight their life problems and habits in the form of pie charts. It recently caught the fancy of brands online and here are some of the best creatives that we saw trending online on Instagram this week:
Burger King India
Crompton India
Indiabulls Mutual Funds
IndusInd Bank
Maddock Films
Oral B India
Parle Prodcuts
Subway India
Sunfeast Dark Fantasy
Brands
Practo names Cijo George as vice president of artificial intelligence
New vice president of artificial intelligence to mine healthcare data and sharpen care delivery
BENGALURU: India’s healthtech race just picked up speed. Practo has appointed Cijo George as vice president of artificial intelligence, tasking him with wiring AI deep into the company’s sprawling healthcare platform.
George will steer AI strategy and execution, embedding machine intelligence across care navigation, doctor-facing tools and overall platform intelligence. He will work across product, engineering and clinical teams to rewire how patients search for and access care — and how doctors deliver treatment with greater consistency and precision.
He reports directly to Shashank ND, co-founder and chief executive officer.
Shashank ND said years of building healthcare data across patients, providers and treatment outcomes had laid the foundation for more advanced AI applications. Artificial intelligence, he added, can unlock the value of that data to improve patient outcomes and equip doctors with actionable insights. He described George’s experience in building production-grade AI systems as closely aligned with Practo’s long-term vision.
George brings nearly two decades of experience spanning machine learning, AI platforms and product engineering. Most recently at Observe.AI, he led work on large-scale AI systems deployed by global enterprises. Before that, at Belong.co, he drove platform and AI initiatives focused on search and personalisation in the HR technology space. He also worked with the Advanced Technology Group at NetApp, contributing to machine-learning and data-science projects for distributed systems.
An alumnus of the Indian Institute of Science with a master’s degree in high performance computing, George said the chance to apply AI to directly improve patient experience and clinical delivery drew him to the role. Practo’s scale and its extensive longitudinal healthcare data, he added, offer significant room for innovation.
The move comes as digital health platforms double down on artificial intelligence to boost patient engagement, streamline provider workflows and sharpen decision-making. For Practo, the prescription is clear: turn data into diagnosis, and algorithms into advantage.
