MAM
BMB India bags creative biz of Hamilton’s Treo & Milton
MUMBAI: BMB India, a 50:50 JV between Trevor Beattie‘s BMB and Madison World, has won the creative duties of Hamilton‘s two brands – Treo Glassware and Milton Thermoware.
This win comes hot on the heels of the recent account win of Leapfrog Holidays.
Work for the two brands starts immediately since both the brands become active during the festive season.
BMB India CEO Prabha Prabhu said, “We pitched for 1, but won 2 brands of Hamilton Houseware, Milton and Treo. Milton was one of our clients earlier. We used to handle this account in the late 90’s. In June when I had the creative team in place with Raj Nair as my creative head, I decided to contact our old client Hamilton. We made a strategy and creative presentation for the brand Treo Glassware. The work was truly BMB quality – very edgy. And hence it was no surprise to me that we won not just Treo Glassware but also the Milton Thermoware brand. I am glad to be associated with Milton once again.”
Brands
FSS names Anand Krishnamurthi head of global digital delivery
Tech veteran to drive AI-first, cloud-led transformation in payments globally
CHENNAI: Financial Software and Systems (FSS), an AI-first payment infrastructure company, has appointed Anand Krishnamurthi as head of global digital delivery.
In his new role, Anand Krishnamurthi will lead FSS’s global digital delivery capabilities, focusing on AI-first and cloud-led transformation while ensuring predictable, high-quality outcomes for customers worldwide. He will be based in Chennai and report to V. Balasubramanian, CEO of FSS.
Bringing 28 years of experience in technology and digital transformation across banking, capital markets, financial services, and insurance, Anand has held senior leadership positions at Cognizant and NuSummit. He is recognised for scaling multi-geography delivery teams, leading mission-critical platforms, and embedding AI-driven automation in complex, regulated environments.
“What drew me to FSS is its deep payments expertise, strong product DNA, and the scale at which its platforms power real-world financial ecosystems,” said Anand Krishnamurthi. “I aim to strengthen delivery predictability, execution rigor, and engineering quality, building empowered teams that deliver measurable customer outcomes. FSS has a unique opportunity to create real-time, AI-infused payments infrastructure that is resilient, secure, and globally scalable.”
V. Balasubramanian added, “Anand’s track record in leading multi-geography delivery programs and AI-first operating models makes him the ideal leader for FSS as we accelerate our AI-driven digital payments business. His leadership will help us raise the bar for outcomes globally.”
This appointment is part of FSS’s broader push to build an AI-powered, cloud-native delivery organisation capable of meeting the evolving needs of banks, fintechs, and financial institutions worldwide.
