MAM
Blue Buzz ropes in Ayan Dutta as head – operations
New Delhi: Blue Buzz, the full-service integrated marketing agency on Tuesday announced the appointment of Ayan Dutta as Head of PR Operations. In his role, Ayan will oversee business operations, including the execution of Blue Buzz’s goals and strategic initiatives.
“The past few years Blue Buzz has witnessed immense success. Building a strong and experienced management team is a key part of our strategy”, said Blue Buzz, co-founder, Neha K Bisht. “We are delighted to welcome Ayan to Blue Buzz. This announcement is a testament to our commitment to realizing our vision and strengthening our support for Blue Buzz’s clients. Ayan brings a passion to his work that inspires teams and clients. His counsel will substantially help our clients that seek to enter or grow their presence in the market”.
On his new role, Dutta said, “I am truly honored and excited to join Blue Buzz at a time of significant organic growth and expansion through business development. I look forward to working closely with Neha and our exceptional team here at Blue Buzz to capture the next wave of growth and help create significant value while serving our clients. Together we aim to provide the best career experience for our people”.
Ayan brings with himself over years of agency experience in managing a broad range of communication mandates. He will be responsible for ensuring the business growth & in line with the agency’s strategy, providing leadership and counsel to the teams and clients, said the agency in a statement.
Brands
Emami names Dhruv Aggarwal as chief growth officer
Former Bain partner steps in as FMCG firm sharpens growth playbook
MUMBAI: Emami Limited has appointed Dhruv Aggarwal as its chief growth officer, effective 25 March 2026, following the resignation of Giriraj Bagri.
Aggarwal joins the FMCG major from Bain & Company, where he most recently served as partner. With over two decades of experience across consulting and strategy, he brings a global perspective shaped by work across India, the US, the UK and Germany.
During his tenure at Bain, Aggarwal advised consumer, retail and media companies on large-scale transformations, business turnarounds and growth strategies. He was also closely involved with India’s startup ecosystem, guiding early-stage ventures on scaling and digital expansion, while supporting private equity and venture capital firms on investment decisions.
His earlier stints include a brief role at Barclays Capital and operational experience at Jindal Power, giving him a mix of financial and industry exposure.
Academically, Aggarwal holds an MBA from Indian Institute of Management Bangalore and has also been associated with University of Illinois Urbana-Champaign as a PhD candidate and teaching assistant.
The appointment comes at a time when Emami Limited is looking to sharpen its growth strategy in a competitive consumer market. With a seasoned strategist now at the helm of growth, the company appears set to double down on transformation and expansion in the months ahead.
