MAM
Bimaplan appoints Anurag Mishra as CEO to lead global expansion
MUMBAI: Bimaplan appointed seasoned international banker Anurag Mishra as its chief executive officer. This strategic leadership transition comes as the company sharpens its focus on profitability and accelerates expansion into global markets.
Mishra brings nearly 30 years of experience in global banking and financial services, most recently serving as Regional Head for Global Trade, Commodity & Supply Chain Finance at the International Finance Corporation (IFC), part of the World Bank Group, managing complex financial operations across emerging markets. Previously, he spent 15 years at Standard Chartered Bank, including a tenure as CEO of Standard Chartered Bank, Nepal, where he led transformative initiatives and built strong institutional relationships across regulatory and diplomatic circles.
“Anurag’s deep expertise in financial services and emerging markets makes him the ideal partner for Bimaplan’s next phase of growth,” said Bimaplan founder Vikul Goyal. “While I continue to focus on product innovation and strategic partnerships, Anurag will drive operational excellence and business expansion.”
The leadership change coincides with Bimaplan’s growing global ambitions. Following the successful launch of its first international program in Zambia, in partnership with a local microfinance institution, the company is now actively expanding across the Middle East and Africa. These regions represent significant opportunities for Bimaplan’s technology-first approach to embedded insurance, designed to seamlessly integrate coverage into financial platforms.
“The global embedded insurance market holds immense potential to enhance financial inclusion,” said Mishra. “I look forward to leveraging my experience to forge strategic partnerships and navigate regulatory landscapes across key emerging markets.”
Since its founding, Bimaplan has delivered insurance solutions to nearly 5 million customers by embedding policies into digital journeys at the point of transaction. This model has proven especially effective in reaching underserved segments traditionally left out by conventional insurance distribution.
Operating under Purple Umbrella Fintech Pvt Ltd, Bimaplan has built partnerships with leading insurers and digital platforms in India. The company is backed by marquee investors including Orios Venture Partners, Y Combinator, and Finsight Ventures, having raised $6 million across two funding rounds.
“Bimaplan’s leadership transition marks a pivotal moment in its evolution into a global insurtech leader,” said Sukhmani Bedi, Partner at Orios Venture Partners. “Anurag’s international experience, combined with Vikul’s entrepreneurial vision, sets the stage for sustainable growth across emerging markets.”
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.








