MAM
Beer brand Cobra launches movie competition ‘Cobra Vision’
MUMBAI: London’s beer brand Cobra, targeted at the South East Asians, has announced the launch of Cobra Vision, a competition aimed to give budding film-makers the chance to have their short films showcased during the Cobra sponsorship of ITV2 and ITV3’s broadcast of blockbuster movies.
Entrants will be asked to enter 10 x 5 second films, based on a single theme, which will be shown during the Cobra sponsored idents on ITV2 and ITV3.
Winning entries will be aired on national television and invited to the CobraVision Awards, where the best of the best will be awarded prizes including cash prizes, trips to India and a year’s supply of Cobra Beer, informs a company release.
Cobra Beer founder and chief executive Karan Bilimoria says, “CobraVision provides a contemporary and innovative platform for creative expression. We are delighted to be working with ITV. At Cobra we encourage inspired thinking. We know everyone has a movie in them and these days it is so easy to make a film – anyone with a camcorder can make a film and with the free editing software packages available today, it is possible to make something very sophisticated. We therefore decided to give the 5 second spots before and after each commercial break to budding film-makers with the desire to get their work shown on national television.”
Cobra has launched a website for Cobra Vision to provide the contest details and other information online.
Brands
Boeing appoints Barun as head of FP&A for global engineering function
Seasoned finance leader to steer budgets and strategy across global centres
BENGALURU: Boeing’s finance cockpit has a new pilot, and he is no stranger to turbulence or transformation. Boeing has appointed Barun as head of FP&A for global engineering, placing him at the centre of financial strategy for its worldwide engineering and technology operations.
Based in Bengaluru, Barun steps into a role that is as expansive as it is critical. He will serve as the primary finance lead for Boeing’s Engineering and Technology Centers globally, working closely with executive leadership to shape financial decisions, manage complex budgets, and design scalable finance processes that support the company’s growing engineering footprint.
In a note announcing his move Barun said, “I’m excited to share that I’ve joined Boeing Global Engineering. This opportunity is incredibly meaningful to me not just from a professional standpoint, but also for what Boeing represents globally.” He added that he looks forward to contributing to an organisation that continues to shape the future of aerospace and innovation.
Barun’s mandate spans strategic financial leadership, operational oversight, and stakeholder engagement. From directing large-scale budgets and schedules to influencing long-term organisational goals, the role blends financial discipline with business foresight. He will also lead cross-functional teams and partner with finance colleagues worldwide to support engineering programmes across geographies, including India.
The appointment caps a long stint at Juniper Networks, where Barun spent over a decade, most recently as finance senior manager. There, he led FP&A for global product business units and G&A functions, driving budgeting, forecasting, and long-range planning. He also played a key role in enterprise-wide transformation, including spearheading an Oracle to SAP ERP migration and building advanced analytics capabilities using tools such as Tableau and SAP Analytics Cloud.
His earlier career includes finance leadership roles at Sony India Software Centre, Cognizant Technology Solutions, and Mphasis, where he focused on financial planning, governance frameworks, and operational efficiency across global delivery centres.
A chartered accountant from the Institute of Chartered Accountants of India, Barun brings nearly two decades of experience across financial planning, digital transformation, and analytics-led decision making.
His appointment comes at a time when global engineering operations are becoming increasingly complex and distributed, requiring sharper financial oversight and agile planning. With Barun at the helm of FP&A for engineering, Boeing appears to be tightening its financial playbook as it looks to scale innovation with discipline.
