Ad Campaigns
Bank of Baroda launches “Sab Mein Hai Khiladi” campaign
Mumbai: On National Sports Day, Bank of Baroda undertakes various sports, fitness, and environmental activities such as walkathons, group sports competitions, and tree plantation drives across the country to promote a healthier, more active, and environmentally conscious community. The Bank also launches the “Sab Mein Hai Khiladi” campaign to recognise and celebrate the athletic spirit within every employee. India celebrates National Sports Day on 29 August, commemorating the birth anniversary of hockey legend Major Dhyan Chand.
The “Sab Mein Hai Khiladi” campaign features three of India’s well-known athletes and Bank of Baroda’s endorsers: badminton legend PV Sindhu, cricket star Shafali Verma, and rising tennis player Sumit Nagal. These sporting stars join the Bank’s own athletes, including 50 employees who are sportspersons and play an integral role in the campaign. As part of the campaign, the Bank organises several sporting activities for employees, including table tennis, basketball, cycling, and arm wrestling, where employees earn points. The campaign also includes a fitness challenge and a sports-themed trivia contest, with top winners getting an exclusive meet-and-greet session with their sporting idols and exciting prizes.
Bank of Baroda Executive Director, Shri Sanjay Vinayak Mudaliar states, “On National Sports Day, we share the message that the spirit of a ‘khiladi’ resides in all of us. Sports help us stay physically and mentally fit and active and teach us important lessons in hard work, perseverance, integrity, teamwork, and sportsmanship—values that matter both on and off the field. This National Sports Day, Bank of Baroda rekindles the champion within us all.”
Employees across the Bank also take the ‘Fit India Pledge’ to lead an active and healthy lifestyle.
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