Brands
Bandra mural honours Salim-Javed’s legendary impact on Hindi cinema
Mumbai: To mark the launch of the original docuseries Angry Young Men on Prime Video, a stunning mural has been unveiled in Bandra as a tribute to the iconic screenwriting duo Salim-Javed. Created by fans this vibrant piece of art honors their monumental influence on Hindi cinema. The mural showcases larger-than-life portraits of Salim Khan and Javed Akhtar, surrounded by titles of their most iconic films—Sholay, Seeta Aur Geeta, Kranti, Trishul, Chacha Bhatija, Aakhri Daaon, and Yaadon Ki Baaraat—rendered in the classic vintage Bollywood poster style. It beautifully captures the essence of the ‘Angry Young Man’ archetype that Salim-Javed so masterfully crafted, celebrating their revolutionary stories, unforgettable characters, and powerful dialogues that forever changed the landscape of Indian cinema.
Produced by Salman Khan Films, Excel Media & Entertainment, and Tiger Baby, Angry Young Men is executive produced by Salma Khan, Salman Khan, Ritesh Sidhwani, Farhan Akhtar, Zoya Akhtar, and Reema Kagti. The three-part docuseries masterfully captures the personal and professional journey of Salim-Javed and is streaming exclusively now on Prime Video in India and over 240 countries and territories worldwide.
Brands
Uniqlo India signs Jasprit Bumrah as brand endorser
Cricketing star fronts new LifeWear campaign highlighting comfort and simplicity.
MUMBAI: Jasprit Bumrah just bowled a perfect yorker into fashion because when the fastest bowler in the world picks Uniqlo, even off-field style gets a pace attack. Uniqlo India has roped in Indian cricket icon Jasprit Bumrah as its brand endorser, kicking off the partnership with a fresh campaign that brings the brand’s LifeWear philosophy to life, clothing engineered for simplicity, quality and effortless comfort in daily routines.
The 30-second film shows Bumrah in relaxed, everyday moments away from the crease highlighting how the AIRism Oversized T-shirt slips seamlessly into his off-field life. The narrative quietly mirrors his journey as a fast bowler, built on consistency, instinct and the kind of fit that feels right from the first wear and only gets better with time.
Jasprit Bumrah said, “In my day-to-day life, I prefer clothing that feels comfortable and effortless, especially when I’m spending time off the field. That’s why I’m happy to be partnering with Uniqlo, the brand’s approach to everyday clothing feels like a natural extension to my personal style.”
Uniqlo India marketing director Nidhi Rastogi added, “We are proud to partner with cricket world champion Jasprit Bumrah and welcome him to the Uniqlo family. His focus on excellence, authenticity and quiet confidence reflects the essence of Uniqlo’s LifeWear philosophy.”
The campaign is now live across digital channels, social media, in-store displays and outdoor platforms, with the film and imagery rolling out alongside the announcement.
In a world where pace often means rushing, Bumrah and Uniqlo are reminding everyone that the best things in life and on the body come from calm, consistent comfort that simply shows up every day and gets the job done.
