MAM
Axis Bank appoints Malavika R Harita as additional independent director
MUMBAI: Axis Bank has appointed Malavika R Harita as an additional independent director for a four-year term, according to a regulatory filing with the BSE. The appointment, cleared by the board on December 18, will run until December 17, 2029.
Harita brings over four decades of experience in marketing, communications and entrepreneurship. She founded and led Saatchi & Saatchi Focus in India as CEO for 25 years, overseeing a broad portfolio spanning B2B, B2C, employee engagement and healthcare brands. In 2018, she set up Brand Circle, a marketing and strategy consultancy.
She is a resident mentor at NSRCEL, IIM Bangalore, and actively mentors start-ups across profit and non-profit sectors. Harita also serves as chairperson of the Atal Innovation Mission at IIM Visakhapatnam, sits on the boards of governors of IIM Bangalore and IIM Visakhapatnam, and is on the governing council of Mount Carmel College. She is an independent director at Symphony.
An alumna of IIM Bangalore, Harita holds a bachelor’s degree in physics, chemistry and mathematics from Bangalore University, along with postgraduate qualifications from Columbia Business School and MIT Sloan School of Management.
Brands
Beep App launches Gen-Z career platform, clocks 30,000 plus placements
Pune startup turns scrolling into career action with learn-explore-earn model
PUNE: Beep App has rolled out its newly positioned career-focused app aimed at Gen-Z users, as it looks to bridge what it calls a growing gap between exposure and employability among young Indians.
Formerly known as EventBeep, the platform is built around a simple but timely idea: turning everyday scrolling into meaningful career action. The app targets students and early professionals, offering a unified space to explore career options, learn relevant skills and access internships and job opportunities.
At a time when short-form content dominates screen time, Beep is attempting to flip the script by embedding structured, career-oriented insights within a familiar scroll-based interface. The idea is not to disrupt user behaviour, but to redirect it.
The platform spans a wide range of fields, including artificial intelligence, product management, design and data analytics. It provides users with insights into role expectations, required skills and step-by-step career pathways, supported by inputs from industry practitioners.
At the heart of the offering is a “learn, explore, earn” model that integrates discovery, skill-building and hiring into one ecosystem. The company says this closed-loop approach is already gaining traction, with over 30,000 placements facilitated so far.
“Gen-Z does not lack ambition; what they often lack is structured direction,” said Beep App founder and CEO Saurabh Mangrulkar. “The Beep App is designed to organise that exposure into actionable pathways so users can move from intent to execution with greater confidence.”
The launch comes amid a broader shift in India’s job market towards skills-first hiring, where practical experience and demonstrable capabilities are increasingly valued alongside academic qualifications.
Founded in 2021, Beep App has grown steadily within the student ecosystem, connecting over 6.5 million users with opportunities across more than 1,500 colleges and 7,800 hiring companies.
Looking ahead, the company plans to deepen its content across emerging sectors, expand its hiring network and build more personalised career pathways tailored to user behaviour.
As Gen-Z continues to navigate a complex and fast-evolving job market, platforms that can turn curiosity into clarity may well shape the next wave of career discovery.
