MAM
Asia Society India Centre board names Sangita Jindal new chair
Mumbai: The Asia Society India Centre Board has announced the election of Sangita Jindal as the new chair of the board. Her role will be effective from 1 April 2024. “I am so delighted to welcome Sangita Jindal as chair of the Asia Society India Centre Board. She has been an immense support to our mission in South Asia and her work to support contemporary art in India and South Asia has been a transformative force; I look forward to working with her to strengthen Asia Society’s footprint in South Asia,” said Asia Society India Centre CEO Inakshi Sobti.
Sangita Jindal is president, of Art India and chairperson of the JSW Foundation, which is responsible for the social development projects of the JSW Group of Companies. In the twenty years that she has been spearheading the JSW Foundation, it has enlarged its scope of activities in the areas of education, health, livelihood creation, local sports development and conservation of arts and cultural heritage. She established the Jindal Arts Centre in 1992 and founded Art India, India’s premier art magazine, in 1994. She was among the team that conceptualised the Kala Ghoda Arts Festival and was awarded the Eisenhower Fellowship in 2004. She has founded the Hampi Foundation that has undertaken conservation work at three temples in Hampi. She is a Global Trustee of Asia Society and a member of the Board of the National Culture Fund, Trustee of the World Monument Fund, advisor to TEDxGateway and a member of the IMC Ladies’ Wing Art, Culture and Film Committee.
Founded in 1956 by John D. Rockefeller 3rd, Asia Society is a nonpartisan, nonprofit institution with major centers and public buildings in New York, Houston and Hong Kong, and offices in Los Angeles, Manila, Melbourne, Mumbai, San Francisco, Seattle, Seoul, Sydney, Tokyo, Washington, D.C. and Zurich. The India Centre was founded in 2006; it is the only Asia Society Centre in South Asia and aims to encompass all of the subcontinent in its mission to bring together diverse perspectives on modern Asia and cultivate a nuanced understanding of Asia-Pacific affairs. To learn more about Asia Society India, head to asiasociety.org/india.
MAM
Kalyan Jewellers launches Nimah Collection campaign
New temple-inspired jewellery range stars Sreeleela and Kalyani Priyadarshan.
MUMBAI: Kalyan Jewellers has given temple jewellery a cinematic glow-up and this time, it’s sparkling with star power and storytelling. The leading jewellery brand has unveiled a new campaign for its Nimah Collection, directed by acclaimed filmmaker Priyadarshan and featuring brand ambassadors Sreeleela and Kalyani Priyadarshan. Built around the powerful idea of “A Legacy You Wear”, the campaign presents a cinematic celebration of India’s rich temple jewellery traditions, positioning them as timeless expressions of identity, strength, and artistry.
The film brings mythology and classical performance together in a fresh narrative. Sreeleela’s character embodies strength and discipline, moving from archery to classical dance, with bold temple jewellery accentuating her power. In contrast, Kalyani Priyadarshan’s portrayal explores introspection and creativity through music and writing, highlighted by finer detailing and understated elegance. Together, the two personas showcase the Nimah collection as heritage jewellery that remains relevant across generations.
The Nimah range draws inspiration from South Indian temple jewellery and features intricate Nakashi (hand-carved) work. It includes statement bridal necklaces and haarams, temple-inspired chokers, earrings, jhumkas, rings, and chains perfect for both bridal and festive occasions.
Every piece in the collection comes with Kalyan Jewellers’ trusted 4-Level Assurance Certificate, guaranteeing purity, free lifetime maintenance, and transparent buy-back policies.
The campaign is now live across digital platforms, and the Nimah collection is available at Kalyan Jewellers showrooms nationwide.
In a market often crowded with glitter, Kalyan Jewellers has chosen to shine through meaningful storytelling. With “A Legacy You Wear,” the brand reminds us that the most beautiful jewellery doesn’t just adorn, it carries stories, culture, and timeless elegance forward.
