MAM
#ARM Worldwide COVID19 campaign, #WorkForDoctors served more than 10000 doctors, India Post to support it
MUMBAI: #ARM Worldwide, a Gurgaon based digital marketing & communication consultancy in support with a global wearable technology leader, Huami Amazfit has launched #WorkForDoctors campaign to help hospitals across India with necessary hygiene essentials supply.
The company earlier has announced a donation of high-quality N95 masks & protective suits to multiple Hospitals for helping people fighting against the coronavirus pandemic.
#WorkForDoctors is a non-profit initiative to help doctors and hospitals with a free supply of protective gear such as N95 masks and PPE kits to fight with COVID19. This initiative is jointly managed by #ARM Worldwide, Huami’s Amazfit and PR Innovations with a dedicated team to streamline queries & counselling for doctors, hospitals, and government.
Through #WorkForDoctors campaign, the company aims to reach out to hospitals and doctors who are facing a shortage of masks and hygiene essentials. Whatsapp Helpline 91-85954 38550 is receiving constant queries and requests from various doctors across India. The company has recently donated N95 masks to AIIMS New Delhi, Deen Dayal Upadhyay Hospital New Delhi, Ram Manohar Lohia Hospital New Delhi, Human Care Medical Charitable Trust, Dwarka and SN Medical College Agra, CMO Ayodhya Govt Hospital, CMO Noida Hospital.
The campaign’s primary aim is to help create conversations about helping doctors and why sharing this helpline number makes a difference in current healthcare stress. The secondary aim is also to combat the on-going crisis and to seed the thought of people doing their part in helping the doctors by conducting engagement activities. This initiative is amplified through a microsite https://workfordoctors.in & social media to make it the ‘need of the hour’ and make people aware of the part doctors are playing in the COVID-19 pandemic. The company also launched two videos for spreading awareness about the cause.
Speaking on the initiative, Honey Singh, CEO (PR & Content Marketing) #ARM Worldwide, says “It is very overwhelming that we can make the best use of all the resources for our frontline fighters. #WorkForDoctors campaign is helping us in reaching out to the right authorities and doctors who are contributing their best to fight against the coronavirus pandemic”
He also added “We are getting more than 100 calls every day till early morning. This includes support requests from Army Hospitals, Government authorities, small practitioners & relatives who are worried about their doctor members in the family. We would also like to thank the ministry of communications for extending the support of India Post”.
Reference:
We will try the N95 Mask delivery for 20 new Hospitals tomorrow, hope to get this going #WorkForDoctors 🙏
Doctors and Hospital can reach out for "free" supply on our helpline https://t.co/BkBilYtD1G pic.twitter.com/YMCW59Tthd
— Honey Singh (@honeytech) April 5, 2020
If any Doctor/Hospital/Medical Staff
need N95 masks and hygiene kits pls contact @miss_cherished24×7 Helpline (whatsapp) – 8595438550
— Tajinder Bagga (@TajinderBagga) April 2, 2020
YouTube campaign link https://youtu.be/MlixKvJsPyw
Instagram Link https://www.instagram.com/p/B-rRz5TBGQc/?utm_source=ig_web_copy_link
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.
