MAM
Amul is No. 1 Indian brand in APac
MUMBAI: Amul ranks as the top Indian brand for the second consecutive year and improves its overall brand status in the Asia Pacific region.
Media Magazine also ranks Amul as the top dairy brand, ahead of leading food and dairy brands of the Asia Pacific region like Kraft, Dutch Lady, Dumex, Walls, Anchor, Magnolia and Everyday.
Amul is the 73rd Best Brand in the overall ranking of Top 1000 brands of Asia-Pacific, compared to its 83rd position in 2009. The ranking is based on a consumer survey conducted by research agency TNS in Australia, China, India, Japan, Korea, Hong Kong, Malaysia, Singapore, Taiwan and Thailand.
There is no other “Indian” brand in the list of Top 1000 brands ahead of Amul (73). The other Indian brands ranked as per the survey are Kingfisher (140), ICICI Bank (182), State Bank of India (226) and Tata (256) to name a few.
As per the rankings published for India Market, the top four out of the top five brands are MNCs – Sony, LG , Samsung and Google. Amul precedes Google in this ranking. The Indian consumers, thus, have given Amul a top rank in the Food and FMCG category.
Asia Pacific‘s Top 1000 brand listing is based on a proprietary survey by Media Magazine sponsored by the Wall Street Journal. Ten markets were included in the seventh year of survey: Australia, China, India, Japan, Korea, Hong Kong, Malaysia, Singapore, Taiwan and Thailand.
Research Agency TNS interviewed people aged 15-64 years old across the 10 countries. Two questions were asked to determine the best brands in each of the 12 major product/service categories. The questions were pertaining to the best and second best brand that would come to the respondent‘s mind for a particular product/service category. The definition of best was one the respondent would trust the most or the one that had the best reputation in the product/service category.
The survey reaffirms the faith Indian customers have in the Amul Brand and also the fact that a brand created by India can feature among the top brands globally.
Brands
Cars24 and Tesla India launch integrated EV trade-in programme
Owners can now swap petrol or diesel cars for Tesla Model Y with up to Rs 3.25 lakh in benefits.
MUMBAI: Switching to electric just got a serious power boost Cars24 and Tesla have teamed up to make the shift from petrol or diesel cars smoother than ever. Cars24 has announced a collaboration with Tesla India to introduce an integrated trade-in programme that simplifies the entire journey of moving to an electric vehicle. The limited-period offer combines vehicle sale and new purchase into one seamless experience, removing the usual hassle of managing two separate transactions.
Under the programme, Tesla is offering an exchange bonus of Rs 3 lakh on petrol and diesel vehicles. Customers who complete a Tesla purchase will also receive an additional Rs 25,000 exchange bonus from Cars24, taking the total benefit to Rs 3.25 lakh.
The process begins at Tesla Experience Centres, where customers interested in the Model Y can start the exchange. Alternatively, they can initiate the process on the Cars24 website or app by entering their vehicle details. After a quick doorstep inspection, Cars24 provides a transparent price quote with no obligation to proceed.
If the customer accepts the offer, Cars24 handles the entire process end-to-end including vehicle pickup, direct bank payment, and ownership transfer making it completely hassle-free.
To make the switch even more accessible, Tesla is offering financing options with a down payment starting at Rs 6 lakh and EMIs from Rs 49,000 per month. The Model Y also supports convenient home charging for everyday use.
Cars24, co-founder and CMO Gajendra Jangid said, “At Cars24, our focus has always been on simplifying car transactions. Partnering with Tesla allows us to extend that convenience to customers transitioning to electric vehicles.”
With electric vehicles promising significantly lower running and maintenance costs, this collaboration aims to remove the biggest friction points in switching to an EV. For many Indian car owners, the road to going electric just became a lot less bumpy and a lot more rewarding.
