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America’s wealthiest tuning in to Bloomberg: Survey

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MUMBAI: MediaMark Research (MRI) has come out with its 2005 survey of American consumers. According to this Bloomberg Television is the cable news source of company Presidents, CEOs, and other top executive levels.

Bloomberg Television reaches the highest proportion of affluent, educated and professionally successful audience in cable television,says the MRI Survey.

In addition to having the highest composition of key decision makers, Bloomberg Television is the only network to have an audience whose average household income exceeds $100,000. According to the survey, Bloomberg Television ranks number one in average household income for the third year in a row.
 

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Bloomberg Television states that it draws on the support of 1,600 journalists in 127 Bloomberg
News bureaus around the world. Bloomberg Television’s Kenneth Kohn says, “The MRI survey shows that business decision-makers access Bloomberg Television for reliable information and insight.”

Bloomberg provides data, news and analytics services. The Bloomberg Professional service and Bloomberg’s media services provide real-time and archived financial and market data, pricing, trading, news and communications tools in a single, integrated package to corporations, news organisations, financial and legal professionals and individuals around the world.

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MAM

Shanu Singh steps down as director – The Economic Times brand at BCCL: Reports

Marketing leader joined BCCL in July 2025 to lead brand strategy for the business daily

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MUMBAI: Shanu Singh has stepped down from her role as director of The Economic Times brand at Bennett, Coleman & Co Limited, according to reports.

Singh joined the company in July 2025 to lead brand strategy and integrated marketing initiatives for the flagship business daily across platforms. During her stint, she worked on strengthening brand positioning, deepening audience engagement and advancing advertiser-focused initiatives.

A marketing executive with nearly two decades of experience, Singh previously served as chief marketing officer at ASK Asset & Wealth Management. She has also held senior roles at Standard Chartered Bank and Kotak Mahindra Bank.

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Her next move has not yet been announced.

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