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Almonds Ai bags mandate of 10 new enterprise clients in Q4 FY23-24

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Mumbai: Almonds Ai, concluded its fiscal year with an impressive Q4, adding a staggering ten new clients to its burgeoning portfolio and expecting to generate revenue of around 100 crores during FY24-25. The company, renowned for its innovative B2B loyalty and channel partner engagement solutions, continues to set the benchmark for distribution-led revenue growth.  

These new clients span a range of industries and represent companies of all sizes, from consumer electronics and telecommunications to manufacturing and professional services. By leveraging its award-winning solutions, Channelverse™ ecosystem, businesses of all sizes can supercharge their channel engagement, driving unprecedented growth and success in their respective industries.

“We are always striving for growth, but what’s most gratifying is that we are now tackling some of the most complex channel challenges head-on, The years of investment we’ve put into channel management technology are bearing fruit for our clients, as the once elusive goal of ‘real-time visibility’ of execution is now a reality. Our progress in Q4 energizes us, but we know the best is yet to come.” Almonds Ai co-founders Abhinav Jain & Apurv Modi jointly said.

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Almonds Ai’s Channelverse ecosystem offers a comprehensive suite of tools enabling businesses to engage their channel partners effectively. From personalized rewards and incentives to interactive learning platforms and virtual events, Channelverse provides a seamless experience that fosters strong relationships between businesses and their partners. Its rewards catalogue offers a wide range of products to choose from, including gift cards, UPI and e-wallet transfers, physical products, and experiences such as dining, travel and health & fitness packages.    

As the fiscal year progresses, Almonds Ai looks forward to helping more companies achieve their business objectives through its cutting-edge AI technology and industry-leading solutions.

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BigTrunk Communications wins digital mandate for Soframycin

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MUMBAI: BigTrunk Communications, an integrated digital marketing agency known for driving brand transformations across industries, has been awarded the digital marketing mandate for Soframycin, one of India’s most trusted antiseptic cream brands from the EncubeEthicals portfolio. With this collaboration, Soframycin makes its debut into the digital space, aiming to amplify its presence across India through compelling social media narratives and data-led campaigns. BigTrunk will lead the brand’s digital strategy and execution, with a focus on connecting Soframycin’s legacy of trust with today’s health-conscious and digitally engaged audience.

Soframycin has been a household name for generations, widely recognized for its efficacy in treating cuts, burns, and wounds. Backed by the scientific rigor and pharmaceutical expertise of EncubeEthicals, a pharmaceutical powerhouse since 1998, the brand benefits from the expertise of over 1,400 professionals, including more than 200 R&D specialists and a robust team of quality experts. With a presence in over 50 countries, Encube’s commitment to excellence in topical formulations adds deep credibility to Soframycin’s legacy. Now, as the brand enters the digital space, BigTrunk Communications will lead the charge in reimagining Soframycin’s story—creating modern, relatable digital experiences that stay true to its heritage.

“As we take Soframycin into its next chapter of growth, embracing digital media is not just a strategy but a necessity. We wanted a partner who could translate our scientific credibility into engaging, relatable content for today’s audience,” said Soframycin vice president – marketing, Ajay Rawal. “BigTrunk’s deep understanding of healthcare communications and digital behavior makes them the ideal partner to build meaningful narratives around wound care, trust, and wellbeing.”

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“Soframycin is more than a product—it’s a legacy deeply rooted in care and science,” added BigTrunk Communications founder & managing director Bharat Subramaniam. “We’re excited to take on this responsibility of guiding a heritage brand into the digital world. Our focus will be on creating contextual storytelling and purpose-driven campaigns that bring Soframycin closer to Indian families, both old and new.”

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