Brands
Air India Express launches Xpress More Sale with up to 20 per cent off
GURGAON: Air India Express is tempting travellers with its Xpress More Sale, offering discounts of up to 20 per cent on domestic and international flights. Bookings open from 1 to 5 February 2026, with fares starting at ₹1,550 for domestic routes and ₹6,510 for international journeys.
Early access is available exclusively on the airline’s website and mobile app, with zero convenience fees and one complimentary date change for bookings made during the sale period. Lite fare passengers can add baggage later at discounted rates—₹1,500 for 15 kg domestically, ₹2,500 for 20 kg internationally. Additional savings of 20 per cent apply to Prime and Standard seats and hot meals.
The sale covers travel from 11 February to 31 December 2026 across 45 domestic and 17 international destinations in South Asia, Southeast Asia, and the Gulf. Air India Express, India’s first international value carrier, operates over 500 daily flights, positioning itself as the fastest-growing airline in the country.
NeuPass members can snag 25 per cent off Business Class fares on more than 40 brand-new Boeing 737-8 aircraft. Students, senior citizens, armed forces personnel and their dependents also enjoy special discounts, plus flexible payment options including EMI and Buy Now, Pay Later plans. Select Visa debit and credit card users get an additional flat ₹250 off domestic and ₹600 off international bookings.
Fresh from winning the Domestic Connectivity Award at Wings India for boosting connectivity, enhancing guest experience, and driving innovation, the airline is making it easier than ever to fly smart, save big, and travel without hassle.
Brands
ITC Sunfeast Farmlite launches Sugar Free Cookies range
New variants offer guilt-free indulgence for health-conscious snackers.
MUMBAI: ITC Sunfeast Farmlite is sweetening the deal for biscuit lovers who want to have their cookie and eat it too without the sugar. The better-for-you biscuits range from ITC Foods has expanded its portfolio with the launch of an all-new Sugar Free Cookies line, aligning with the company’s vision of ‘Help India Eat Better’. The range is designed for consumers who are rethinking sugar in their daily snacking but refuse to compromise on taste and indulgence.
The collection debuts with two tempting variants: Choco Nut Cookies and Hazelnut & Oats Cookies. Both are a source of protein and contain no trans-fat, while the Hazelnut & Oats variant is also lactose-free.
ITC Ltd. vice president (marketing), biscuits, foods division, Suraj Kathuria said, “At Sunfeast Farmlite, we believe mindful snacking should never come at the cost of indulgence. With this launch, we are catering to the growing need for guilt-free snacking while delivering a rich, satisfying cookie experience.”
ITC Ltd. vice president & head of food sciences for foods division Dr Shantanu Das added, “We have applied robust food science to develop cookies that are sugar-free while preserving the taste and texture consumers love.”
Each cookie comes in convenient single-serve packs to maintain texture and freshness. Both variants are available in 100g packs priced at ₹100 and can be found on quick-commerce platforms including Blinkit, Swiggy Instamart, and Zepto.
In a market increasingly leaning towards healthier choices, ITC Sunfeast Farmlite’s new Sugar Free Cookies prove that cutting sugar doesn’t mean cutting joy. For the health-conscious yet indulgent snacker, this could be the perfect bite-sized solution.
