MAM
Adwise 2002 : Ashish Bhasin
Schooled in Bombay in Campion and Cathedral School. B.Sc. (Hons) in Biochem and Zoology from St. Xavier’s College, Bombay.
MMS (Marketing) from Sydenham Institute, Bombay. Joined Lintas 14 years ago. Early part of the career worked on Hindustan Lever business for 8 years, in 7 countries. Set up Lintas operations in Burma and Vietnam and created advertising and brand strategies for other countries like Cambodia, Mongolia and Laos.
Set up an association called Design Bridge at Lintas with Europe’s largest packaging design house. Continues to head that.
Headed the Madras office of Lintas for 2% years. The office almost doubled in size in that period, primarily driven by new business gains.
Moved back to Bombay to take over as the President of Initiative Media India, the media division of Lintas India. Besides handling all the mainline media for the Lintas Group, is also driving various ventures of Lintas in areas like Rural and the Internet. Has set up Linterland, a rural marketing company with a network of over 8500 people and Digital Initiative, Lintas’ net buying and planning division. Is the Managing Director of Aaren Initiative, Lintas’ Outdoor Company.
Was recently adjudged the “Media Marketer of the Year” at the Brief Media Awards.
Frequently addresses seminars, guest lecturer at institutes, regular contributor to Brand Equity and other publications.
Was India’s cultural Ambassador to Pennsylvania, USA in 1992 under a Rotary programme. Is a member of CII’s National Young Business Committee. Is a member of the CII Media Committee and is on the Board of Governors of Media Research Users Council.
Married with an 9 year old naughty son and a 1 year daughter. Loves reading, travelling on leisure (not business) and playing billiards.
MAM
PwC India announces leadership change in Deals practice
Shashank Jain steps down as co-leader after nearly three decades with the firm.
MUMBAI: When one dealmaker steps off the pitch, another is ready to take the baton because in the fast-moving world of transactions, the game never really stops. PwC India has announced a leadership transition in its Deals practice, with Shashank Jain stepping down from his role as co-leader to pursue an opportunity in the industry. The practice will continue to be led by Mohit Chopra, ensuring continuity and sustained growth momentum.
PwC India partner and leader for advisory dinesh Arora paid tribute to Jain’s contributions. “We deeply appreciate the significant contributions made by Shashank over close to three decades he has spent with PwC, particularly his defining role in shaping and strengthening our Transaction Services practice in India,” he said. Arora highlighted Jain’s support for clients through some of the most complex and significant transactions in the Indian market, noting his deep technical expertise, sound judgment and nuanced understanding of the evolving M&A landscape.
The Deals practice remains a key growth driver for PwC India, and the firm expects continued expansion under Mohit Chopra’s leadership. He will continue to guide clients through complex transactions and transformational business moments, building on the strong foundation established over the years.
Reflecting on his journey, Shashank Jain said, “I have had an exceptional journey at PwC. I owe my growth and learning to the nurturing environment and leadership development that PwC provided.” He added that he had been working closely with Mohit and the larger team to ensure a smooth transition and expressed confidence that Chopra would take the Deals practice to newer heights.
From intern to respected deals leader, Shashank Jain has clearly closed many successful transactions and now, it seems, he’s ready to strike a new deal of his own.









