MAM
Adani’s new airport film takes flight with heart
MUMBAI: If travel broadens the mind, Adani’s latest film does its best to warm the heart along the way. The Group has released “Aapke Safar Ke Humsafar”, a tender new addition to its Hum Karke Dikhate Hain series, proving that even the busiest airport can be a place where humanity quietly shines.
Unveiled in Ahmedabad, the narrative-driven film shifts the focus from grand numbers to small, meaningful moments, spotlighting the human touch that shapes every Adani Airport experience. It reinforces the Group’s belief that great infrastructure is not just about scale but about how people feel while passing through it.
Adani Group head of corporate branding Ajay Kakar, said the film reflects the company’s aspiration to make every traveller’s experience “magical and memorable”, adding that the spirit of Hum Karke Dikhate Hain continues to guide all brand stories.
The film has been conceptualised by Ogilvy India. CCOs Kainaz Karmakar and Harshad Rajadhyaksha noted that the series celebrates how the Adani Group is improving lives across India, and they expressed gratitude to the late Piyush Pandey, who personally guided this project with his trademark warmth. His passing in October 2025 lends this release a special emotional weight.
Directed by National Film Award winner Shoojit Sircar, the story follows an elderly couple embarking on their first international trip. Lost in the bustle of the terminal and anxious after misplacing a handwritten note of instructions, they find comfort when an Adani Airport associate steps in to guide them. From wheelchair support to a seamless route through duty free and the lounge, the film captures the reassuring presence of staff who become companions rather than mere facilitators.
The story ends on a heartfelt moment of gratitude, echoing its signature message, “We do not just run world-class airports… we become companions on your journey.”
With its gentle storytelling and emotional resonance, “Aapke Safar Ke Humsafar” continues the brand’s journey of celebrating care, connection and the quiet kindness that turns travel into something memorable.
Brands
Hemlata Sharma joins ONEOTT Broadband as chief business officer
Former Zee Media distribution head to steer growth, partnerships and strategy
MUMBAI: Hemlata Sharma has joined ONEOTT Broadband as chief business officer, bringing with her more than three decades of experience across television, telecom and media distribution.
Sharma most recently served as head distribution, research & CRM at Zee Media Corporation Limited, where she worked closely with editorial and senior management while overseeing distribution, consumer research and customer relationships for 14 news channels including Zee News, WION, Zee Hindustan and Zee Business, along with ten regional state channels.
In that role, she led nationwide distribution across platforms such as DTH, Hits, IPTV, cable networks and DD Free Dish. She also drove consumer research and strategic insights on a pan India scale, analysing content performance, anchor impact, programme slots and audience behaviour to guide editorial decisions and programming strategy.
Her portfolio also included managing one of the largest alliances with Zee Entertainment Enterprises Limited and overseeing the global distribution monitoring of Wion across North America, Mena, Europe, Africa, APAC and Australia.
Earlier, Sharma briefly served as head sales and distribution at Triplecom Media Pvt Ltd, an engagement driven OTT platform bringing together content, gaming, music and advertising for the entertainment distribution ecosystem.
Her earlier career includes a senior vice president stint at Ten Sports Network, where she played a key role in relaunching the sports broadcaster as an independent bouquet comprising Ten Sports, Ten Cricket, Ten Action and Ten Golf following the Zee takeover. During this period, she moved from vp west to head strategy for cable and dth and later national head retail distribution, helping build the network’s retail distribution vertical across India and launching dedicated golf and football channels.
Before that, Sharma spent over six years at Bharti Airtel as general manager operations for Madhya Pradesh and Chhattisgarh. She initially led marketing and corporate communications before moving into sales leadership, where voice sales grew by 86 per cent and revenues by 96 per cent. She later headed business operations, expanding annual business volumes to Rs 100 crore while significantly reducing operational costs.
Sharma began her long association with the media distribution ecosystem at Zee Entertainment Enterprises Limited as regional head sales and distribution for central India. During that period, she played a role in the early rollout of pay television channels including Zee Cinema, HBO, Nickelodeon and Cartoon Network, while also contributing to the launch of Siti Cable in key central Indian cities.
With her new role at ONEOTT Broadband, Sharma is expected to focus on strengthening business strategy, expanding partnerships and driving growth across the company’s broadband and digital distribution ecosystem.
