Brands
Adani Realty appoints Siddharth Kumar as senior manager – marketing
Ahmedabad: Adani Realty is tightening its marketing game in the National Capital Region. The real estate arm of the Adani Group has appointed Siddharth Kumar as senior manager – marketing, tasking him with driving brand strategy and growth across one of India’s most fiercely contested property markets.
Kumar brings over 14 years of real estate marketing experience, spanning brand building, product launches and large-scale campaigns. He joins from Whiteland Corporation, where he spent nearly three years and played a central role in launching Westin Residences Gurugram with Marriott International—one of India’s largest branded residences projects.
His career also includes stints at M3M India, Elan Group and Alchemist Marketing, building a reputation for insight-led positioning and execution in premium and mid-market real estate.
At Adani Realty, Kumar will lead NCR-focused marketing initiatives as the group scales its footprint and sharpens its messaging amid intensifying competition.
“The NCR market offers immense opportunity,” Kumar said, adding that he looks forward to crafting sharper narratives and delivering greater value to customers.
For Adani Realty, the hire signals intent. In a market where visibility, credibility and speed matter as much as square footage, the battle will be fought as much on brand as on bricks—and the pace is only picking up.
Brands
Uidai partners with Google to help users locate Aadhaar centres
Verified Aadhaar centres to appear on Maps with services and access info
MUMBAI: Finding an Aadhaar centre may soon be as easy as finding your favourite café. In a move aimed at making public services more accessible, the Unique Identification Authority of India has partnered with Google to display authorised Aadhaar centres on Google Maps. The feature, expected to roll out in the coming months, will allow residents to locate verified centres quickly and confidently.
More than 60,000 Aadhaar centres, including state of the art Aadhaar Seva Kendras, will be mapped. When users search on Google Maps, they will be directed to authorised facilities rather than unverified listings, helping curb misinformation and confusion.
The listings will do more than drop a pin. Users will be able to see the nature of services offered at each centre, whether it is adult enrolment, child enrolment, or limited to address and mobile number updates. Details such as operating hours, parking availability and divyang friendly infrastructure will also be shown wherever applicable.
Uidai CEO Bhuvnesh Kumar, said the collaboration is part of the authority’s continued effort to improve ease of living for Aadhaar holders by making authorised centres simpler and faster to navigate.
The partnership will deepen in its next phase, with Uidai using Google Business Profile to manage information and respond directly to public feedback. Looking ahead, the two organisations are also exploring the option of enabling appointment bookings through the Google Maps interface, potentially allowing residents to plan their visits with greater efficiency.
Google India country head, strategic partnerships Roli Agarwal, said integrating verified Aadhaar centres would help millions access trusted services with confidence, bringing essential government infrastructure closer to the people who need it most.
If all goes to plan, a routine Aadhaar update may soon begin not with a queue, but with a search bar.
