MAM
Abhinay Singh’s Adgcraft welcomes Hassan Faridi as account director
MUMBAI: In a world where communication shapes destinies and drives success, Adgcraft is turning the spotlight on innovation and leadership with a stellar appointment.
With the dynamic energy of reinvention coursing through its veins, one of India’s most trusted PR agencies has announced the 10 year veteran in the industry – Hassan Faridi as its new account director. This landmark addition comes as a resounding affirmation of Adgcraft’s unwavering commitment to crafting strategic and impactful communication solutions. With over a decade of cross-industry expertise, Faridi’s entry heralds a new era of creative brilliance and strategic precision, poised to elevate the agency to unparalleled heights.
As account director, Faridi will take charge of key client accounts, spearheading strategic communication plans and overseeing seamless execution of PR campaigns. His role will also include mentoring team members and maintaining robust client relationships. Drawing on his extensive experience, he aims to enhance client satisfaction, expand Adgcraft’s portfolio, and align communication strategies with measurable business outcomes.
Adgcraft, founder & MD, Abhinay Kumar Singh shared his enthusiasm for the appointment, “We are delighted to welcome Hassan Faridi to the Adgcraft family. His extensive experience, strategic acumen, and passion for communication align perfectly with our vision to deliver exceptional results for our clients. Faridi’s leadership will undoubtedly strengthen our team and elevate our service offerings.”
Faridi expressed his excitement about joining Adgcraft, stating, “Joining Adgcraft represents an exciting chapter in my professional journey. The agency’s commitment to delivering meaningful and impactful communication solutions resonates deeply with my approach to public relations. I look forward to collaborating with the talented team here to craft strategies that address client needs while pushing boundaries in how PR drives value for businesses. My goal is to contribute to the agency’s continued growth by delivering consistent, high-quality results for our clients.”
Faridi brings a wealth of expertise in managing high-impact PR campaigns, nurturing client relationships, and driving strategic initiatives across industries such as Corporate, Technology, Automobile, Finance, FMCG, Retail, CSR, Hospitality, Startups, Education, and Health. His strong team management skills and innovative approach make him a valuable asset in steering Adgcraft towards greater success.
MAM
Collective Artists Network reshuffles talent leadership
Fiona D’Souza, Jinal Jhaveri and Arjun Banerjee take expanded roles in core division.
MUMBAI: Collective Artists Network just handed the talent baton to its homegrown stars because when your agents have been building careers this long, it’s time to let them run the show. Collective Artists Network has announced the next phase of leadership for its talent management business, elevating senior agents Fiona D’Souza, Jinal Jhaveri and Arjun Banerjee to expanded roles within the division. The move strengthens the company’s foundational talent arm while it continues to grow into content creation and production-led ventures.
Each of the three has played a significant part in shaping artist careers across films, digital platforms and brand partnerships. Together they now represent the next generation of leadership for Collective’s talent operations, with a continued focus on long-term career building, strong partnerships and adapting representation to a fast-changing media landscape.
Collective Artists Network founder and Group CEO Vijay Subramaniam remains actively involved in guiding artist strategy and key relationships. He said, “Talent management has been the foundation on which Collective was built, and that philosophy continues to guide how we grow the company. As we enter this next phase, it’s important that the people leading this business have both deep context and long-term convictions.”
Collective Artists Network partner and head of talent Janahavi Rawal added, “Collective’s talent business has always been built on trust, long-term thinking, and a deep understanding of where artists want to go next. Fiona, Jinal, and Arjun have each played an important role in shaping the careers of the artists we represent, and this phase is about empowering our senior agents further while building the right support systems around them.”
The leadership evolution reflects Collective’s belief in promoting from within and creating clear ownership across verticals. In a talent world where yesterday’s agent is tomorrow’s partner, Collective isn’t just reshuffling chairs, it’s handing the spotlight to the people who’ve been quietly directing the show all along.
