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TV Se Pehle Manmarziyaan & Happy Phirr Bhag Jayegi get digital premiere on Eros Now

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MUMBAI: Eros International PLC (NYSE: EROS) (“Eros”), a leading global company in the Indian film entertainment industry, announced today that Eros Now, its cutting edge digital over-the-top (OTT) South Asian entertainment platform will premiere this year’s hit movies – Manmarziyaan and Happy Phirr Bhag Jayegi on December 12, before their satellite telecast.

The critically acclaimed Manmarziyaan, a love triangle, directed by Anurag Kashyap featuring Abhishek Bachchan, Tapsee Pannu and Vicky Kaushal garnered appreciation on its theatrical release in September. The love triangle revolves between a spirited young woman, her delusional boyfriend and a restrained fiancé. The digital premiere will be the uncensored version of the movie, which will include the deleted scenes during its theatrical release. Happy Phirr Bhag Jayegi, is the sequel to hit romantic comedy Happy Bhag Jayegi starring Sonakshi Sinha, Jimmy Sheirgill, Diana Penty, Aparshakti Khurana and Ali Fazal. Directed by Mudassar Aziz, Happy Phirr Bhag Jayegi is a comedy of errors set to tickle audiences’ funny bone.

Speaking about the digital premiere of both the films, Rishika Lulla Singh, CEO, Eros Digital said, “We continue to ramp up our service catering to the shifting content consumption patterns and this includes premiering movies on Eros Now before their television release. Riding on the larger digital viewship, we began this trend earlier on in 2015 with the digital-before-satellite premiere of Tanu Weds Manu Returns. Bringing two major releases like Manmarziyaan and Happy Phirr Bhag Jayegi on the digital platform first reiterates Eros Now’s position as the undisputed leader in the movie category”.

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Eros Now has a massive library of more than 11,000 films, original shows and music videos. One can binge-watch a varied offering of Indian movies from classics like Ram aur Shyam, Haathi Mere Saathi, Kati Patang to blockbusters like Devdas, Bajirao Mastani, Bajrangi Bhaijaan and many more, exclusively on Eros Now.

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iWorld

What SMS letters G, T, S and P mean and how they help spot scams

Small alphabet tags on messages reveal whether texts are government or ads.

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SMS letters

MUMBAI: Sometimes the smallest letter in a message can be the biggest clue. In an age where smartphone users receive dozens of alerts every day, the tiny alphabet appearing at the end of many SMS messages can reveal whether a text is official, transactional, service related or simply promotional. Understanding these tags can help users quickly identify legitimate messages and stay alert to potential scams.

Under telecom regulations in India, SMS senders are required to categorise messages based on their purpose. As a result, many texts end with a single letter that indicates the type of communication being sent.

If an SMS ends with the letter G, it typically means the message has been sent by a government authority. These alerts may include information about public services, government schemes, safety advisories or emergency notifications such as natural disaster warnings.

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A message ending with the letter T signals a transactional SMS. These are usually sent by banks, financial institutions or digital services to confirm activities such as payments, account updates or one time passwords (OTPs).

The letter S represents a service related message. These notifications commonly come from companies and online platforms providing updates about services or orders. For instance, e commerce platforms like Amazon or Flipkart often send delivery updates and order confirmations that end with the letter S.

Meanwhile, SMS messages ending with the letter P are promotional in nature. These texts are typically marketing communications sent by businesses advertising products, offers or services such as education programmes, fashion sales or loan schemes.

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Understanding these simple tags can also help users stay cautious about fraudulent messages. Cybersecurity experts note that scam messages often do not follow these regulated formats and may arrive without any category letter at the end.

While the absence of a tag does not automatically mean a message is fraudulent, it can serve as an early warning sign encouraging users to verify the source before clicking links or sharing personal information.

For those who wish to reduce marketing texts altogether, telecom operators also provide Do Not Disturb (DND) options.

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Users of Jio can activate DND through the MyJio app by navigating to the menu, selecting settings and enabling the DND option with preferred filters.

Similarly, subscribers of Airtel and Vi can enable the same feature through their respective mobile apps to block promotional messages.

In a digital world flooded with alerts and notifications, recognising what a single letter means could make the difference between a harmless update and a potential scam.

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