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Bowing to a long-standing demand from the industry that there should only be one rating system, market research agencies AC Nielsen’s TAM Media Research and ORG...
Thirty-eight days ago the Indian cable, satellite, and terrestrial television, advertising and market research industries received a body-blow with the anonymous release of peoplemeter lists in...
It now appears that efforts are on to discredit the ratings system further. Industry sources say that recently two individuals claiming to be the representatives of...
It was a meeting that was most talked about – one that would help smoothen, ease and clear some of the issues relating to viewership ratings....
It’s been 10 days since business channel CNBC India, part of the Sony bouquet, “broke” a story that it had the complete lists of all the...
