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MUMBAI: Sony Pal emerged as the leader in Hindi GEC (U+R) markets dethroning Star Bharat in week 9 of Broadcast Audience Research Council (BARC) all India...
MUMBAI: Taking a big step towards using return path data (RPD) for TV viewership measurement, BARC India has tied up with Airtel Digital TV, Airtel’s DTH...
MUMBAI: The ongoing FICCI Frames 2018 saw a session titled ‘The Future of TV’ wherein Broadcast Audience Research Council (BARC) CEO Partho Dasgupta laid down numbers...
BENGALURU: During the first eight weeks of 2018 (Saturday, 30 December 2017 to Friday, 23 February 2018), honours have been divided equally by two Hindi free-to-air...
BENGALURU: Broadcast Audience Research Council (BARC) has started publishing weekly viewership data of top 5 news channels in each of the four South Indian languages in...
