MUMBAI: JioStar has bowled over advertisers ahead of this year’s Tata IPL, announcing a robust sponsorship lineup of 20 brands ready to bat for consumer attention...
MUMBAI: If you thought Formula 1 was already thrilling, Fancode just stepped on the gas. The official broadcaster of F1 in India is shifting gears to...
MUMBAI: The International Cricket Council (ICC) has broken new ground by unbundling its sponsorship rights, securing Unilever as the first dedicated partner for women’s competitions, ICC...
MUMBAI: Cricket might be a game of glorious uncertainties, but one thing the Union Health Ministry wants to be absolutely certain about is a tobacco-free Indian...
MUMBAI: There are rivalries, and then there’s this-India vs Pakistan, a battle that grips the subcontinent tighter than a Virat Kohli cover drive. The latest chapter...