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It’s all about strategy. If Zee tried the “its raining serials” approach as part of its relaunch, Sony Entertainment believes in building the brand “brick by...
Zee Telefilms Ltd today announced its second quarter results (ended September 30, 2001). It comes as no great surprise that even though the income from sales...
The new look Vijay TV – the Tamil regional language addition to the Star bouquet – which launched its new improved programme line-up from 1 October,...
Alpha Marathi is doing its best to show Programmes different from the regular run of the mill. Gentle satire forms the core of ‘Shriyud Gangadhar Tipre’,...
National broadcaster Doordarshan has woken up to the fact that Diwali is just three weeks away and that it needs to fill hour-long slots on prime...
