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As localized channels are gaining momentum on television, the Zee Network has been quick to grab untapped genres in regional markets. Spearheading four regional channels from...
The declining importance of the conventional Hindi general entertainment channel (GEC) on Indian television has thrown up considerable challenges for all broadcasters.Confronting the gradual fall of...
This has been a busy year for Sony’s international channels AXN and Animax. The task has been to pace up to the market competitiveness while staying...
UTV is lining up nine channels and is planning to bet Rs 6 billion in it. The company is in talks with strategic investors to support...
Thirteen years on, Star India’s music channel is experimenting with ‘blogumentary’ content and has adopted the tagline Channel [V] made by you. The recipe for getting...
