MUMBAI: Adobe Systems and Internet company Yahoo! have launched Ads for Adobe PDF Powered by Yahoo!. This is an opt-in service that enables online commercial publishers...
MUMBAI: US media research firm Nielsen and Invidi Technologies have announced a multi-year agreement to share data and explore ways to measure personalized television ads targeted...
MUMBAI: The International Olympic Committee (IOC) has announced an agreement with CCTV.com for Internet and mobile platform exhibition rights within China for the Beijing 2008 Olympic...
NEW DELHI: Multi System Operators (MSOs) have initiated moves to open dialogue with broadcasters so that the non-Cas area Tariff Order can be implemented with rates...
MUMBAI: Yahoo! India has appointed Publicitas Digital as its online sales partner for some key regions in India. As part of this agreement, Publicitas Digital will...