It’s the festival of lights. And for many the festival of noise courtesy exploding fireworks. In the hope of reducing the number of those belonging to...
It was around January that the team at ESPN Software India, led by managing director RC Venkateish, decided to evolve a game plan encompassing marketing, promotion...
The prologue to an agency review – an agency review is ideally an open minded exercise that is meant to evaluate the performance of the advertising...
Since Kalanithi Maran started his media business 13 years back, he has been fighting against one rival: himself. Now, after years of staying almost unchallenged in...
The fact that Vinta Nanda is a brilliantly creative writer, producer, director is undeniable. Every story that she has attempted explores fresh creative techniques, transcending boundaries....