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Professional marketing in the business of entertainment is the need of the hour! That was the core theme at the Ad Club’s one-day seminar on ‘value...
The conditional access system has certainly changed a lot of things.Even in those particular niche segments not believed to be of much consequence in the mainline...
Makers of software for the television industry will be among those to be hit by reduced budgets and a demand for more quality programming once CAS...
While Bollywood has its Kapoor ‘khandan‘ and the Khan clan, the television industry is slowly waking up to family values.You may never have guessed it, but...
The late night slot (10-11 pm) has over the past few months grown in importance for niche English channels. This has resulted in a rearranging of...
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