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Front page readership is very high while sports and edit sections get less readers. These are just a few of the findings that the survey SPARR...
MUMBAI: There are two new launches on television this week. The one that is hogging the limelight is of course Zee’s mega serial Awaaz…dil se dil...
Ratings don‘t answer all issues facing planners and broadcasters alike, qualitative data is what is needed.Psychographics are becoming more important than ever before and insights into...
A study carried out by Starcom Worldwide and Hansa Research Group to understand the viewer‘s viewpoint on CAS shows that not only is the consumer aware...
BBC World has the highest percentage of unduplicated viewers after Aaj Tak, concludes a NFL MBO study that surveyed India‘s leading consumers to observe their lifestyle,...
