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KOLKATA: Commercial banks in the country hold a relatively negligible news space in the television spectrum compared to their advertising budgets. Also, CNBC TV18 continues...
Highlights: • Toilet Soap Advertising accounted for 43% growth during Jan – Dec 2013 in comparison with Jan – Dec 2013 • Toilet Soaps was the...
NEW DELHI: The year 2013 was marked by updates that have altered search marketing irreversibly. Post-hummingbird, marketers are forced to think of organic search in a...
Highlights: • Soft Drink Advertising accounted for 18% growth during Jan – Dec 2013 in comparison with Jan – Dec 2012 • February to May was...
NEW DELHI: Television remains the “key” viewer for video in American homes, but video is increasingly coming from the internet which is taking some toll on...
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