The increasing frequency with which India’s pubcaster DD is being left out of business of sports telecasts has got the goat of Doordarshan director general SY...
Bloomberg Television, the global financial broadcast network, has signed an international strategic agreement with NDS Group, a News Corp company. The first interactive broadcast combining Bloomberg’s...
It’s may be a great brand positioning statement they said. But in India its only cricket that everyone watches, they said. Well, the Fifa World Cup,...
The advertising sector in the US is not likely to recover in a hurry. While hope of a quick 2002 turnaround is now fading for the...
The advertising sector in the US is not likely to recover in a hurry. Two prominent researchers, Zenith Media and Taylor Nelson Sofres have independently squelched...