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MUMBAI: Sports management and marketing company Procam International has roped in Seiko as the official ‘Timing Partner’ for the Airtel Delhi Half Marathon (ADHM) 2015. This is Seiko’s...
MUMBAI: Edelweiss Financial Services has appointed celebrated badminton player Saina Nehwal as its brand ambassador for a period of three years. The deal was initiated by IOS...
MUMBAI: Experiential marketing division from Dentsu Aegis Network, psLIVE has facilitated a marketing tie-up of the tea brand Parivar with Umesh Shukla’s latest movie – All Is...
MUMBAI: In a bid to build the brand in the after-market segment, TVS Tyres has come on board as the official associate sponsor for Star Sports...
MUMBAI: Bennett, Coleman & Co and Shoppers Stop have formed a strategic partnership to extend Femina into the consumer products space. As part of this ‘co-create and co-own’...
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