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Mumbai: The pandemic has brought a change in the marketer’s playbook over the last two years, challenging the existing guidelines on brand building and customer relationships....
Mumbai: The digitally empowered consumers of today have more choices than ever before. As we enter into 2022 with new technologies propelling the digital transformation, several...
New Delhi: Advertising revenues swung back to a healthy growth rate of 14 per cent in 2021, rising from Rs 577 billion to Rs 657 billion....
New Delhi: Madison Digital on Friday announced the promotions of Chintan Soni and Kosal Malladi to vice presidents. Soni joined the organisation in September 2013, while...
MUMBAI: Alcohol ad spend in 12 key markets, including India will grow by 5.3 per cent in 2021, ahead of the 4.9per cent growth of the...
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