MUMBAI: Once upon a brand… In a world flooded with content, the magic of storytelling remains the ultimate spell to captivate audiences and cash in on...
MUMBAI: 7UP, is now aiming to ignite taste buds with its “7UP Spiceit Playlist,” a collaboration with Spotify that marries science and sound. It’s a sensory...
MUMBAI: Mcdonald’s India north and east is digging deep into the digital realm, teaming up with Warner Bros to launch the Minecraft Movie Meal. Forget your...
MUMBAI: Zeiss India, has launched Specslounge.com, a cheeky omni-channel e-commerce platform designed to give its optician partners a digital leg-up. The platform’s all about seamless online...
MUMBAI: Aparna Kulkarni, a marketing heavyweight with a glittering CV, has hung up her diamond-studded boots at the Natural Diamond Council, after a six-and-a-half-year stint. She’s...