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New York headquartered DoubleClick, which provides marketing tools for advertisers, direct marketers and web publishers, has released the results of its Marketing Spending Index, the first...
Celebrations full of colour, business at a standstill, sales of the most varied products soaring. These and more are just some of the effects the ongoing...
HLL-MindShare Fulcrum team India have been awarded the highest honour at the Unilever Global Communication Channel Planning (CCP) awards – winning the Gold for their Fair...
At this year’s Cannes International Advertising Festival, Universal McCann Sydney, Australia, received the top accolade, the Media Grand Prix, for its Magnum Ice Cream “7 Deadly...
Internet audience measurement and analysis agency Nielsen//NetRatings has announced a new online multimedia measurement report measuring use of content for the three largest proprietary formats, regardless...
