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Vimal – the name stands out in the annals of Indian advertising as a brand well developed and projected. The credit naturally goes to Mudra,...
Cartoon Network has introduced a new brand promotion exercise using the popular toon character Dexter. “Something is amiss in toon land. Boy genius Dexter has lost...
MUMBAI: The board of directors of Crest Communication Ltd has approved the issue of 1.779 million convertible preference shares to the promoters of the company. A...
The best performing channel in India is also the most disciplined. A recent study by Madison Advertising lauds Star Plus for having the shortest ad break...
US based Jupiter Media Metrix (JMM) has predicted that revenues from paid online content will grow to only $5.8 billion by 2006, up from $1.4 billion...
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