MUMBAI: MakeMyTrip.com which claims to be India’s largest online travel company has appointed Gayatri Buddha as AVP, Marketing It has also appointed Venkatesh Bhardwaj...
MUMBAI: This is an alliance that brings together Mazda’s 2006 multi-activity vehicle and US broadcaster NBC’s fall lineup of new and returning programming. It also moves...
MUMBAI: We’re familiar with advertising agencies and media agencies. But what’s a branding services agency and how different is it from an ad agency? Wondering what...
MUMBAI: The hype created around Sony’s Jassi Jaissi Koi Nahin contest called ‘forgive or revenge,’ which was a contest promoted via short code 2525; was essentially...
BANGALORE: Pepsi is going strong on the brand promotion of its youth drink Mountain Dew. At the core of the promotional strategy is a live event...