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MUMBAI: Fiat India today announced the appointment of the Asian Institute of Communication and Research (Aicar) as its marketing advisor in India. Aicar, as part of...
MUMBAI: Rupert Howell and Giuseppe Usuelli, the heads of marketing communications firm McCann Worldgroup’s UK and Italian agencies respectively, will take on expanded region-wide management responsibilities...
Two years ago, the top brass of India ‘s numero uno media agency Mindshare, huddled together in Lonavla’s Fariyas Hotel. In the room, were Mindshare MD...
MUMBAI: Travelex, a global foreign exchange company, has launched its first US focussed integrated advertising and promotion campaign, featuring tennis legend and Travelex brand ambassador John...
MUMBAI: Universal Music has entered the arena of branded entertainment, wherein the media major will be providing customised mobile handsets called ‘MoveU Mobile’ and a range...
