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Months after Omnicom‘s buyout of DDB Mudra Group, brand consultancy Water Interbrand has been renamed Interbrand India from 1 January. Interbrand, known for its annual report...
A sluggish market and depressed consumer demand is not deterring consumer electronic major LG India to reduce its marketing spend this year. The drive will be...
Q. Why has Wolff Olins not set up shop in the rapidly growing market of India when it has caught the attention of every big...
‘Market research biz in India is Rs 10 bn‘ Posted on 15 February 2012 Majestic MRSS has launched in India, hoping to fill in...
In a rapidly changing business environment where brands need to be constantly rejuvenated, it is not only important to analyse but also interpret data from a...
