In a rapidly changing business environment where brands need to be constantly rejuvenated, it is not only important to analyse but also interpret data from a...
The Indian Premier League (IPL) has seen an erosion in brand value due to governance issues. Two franchises got termination notice from India‘s cricket board but...
The Indian Premier League (IPL) defied financial gravity at a time when the world was struggling to fight the menace of recession. Even as capital became...
The Indian Premier League (IPL) is caught in the midst of a storm with dark clouds hovering over team ownership issues, sources of funding, corruption...
‘We will breakeven after the third year‘ The Indian Premier League (IPL), which kicks off next month, has brought in $2 billion into the Twenty20...