Having been in the country for nine years now LG Electornics is for the first time using a Bollywood star as its brand ambassador. It has...
He has been associated with a wide variety of assignments in the domain of media planning and broadcast management. Now he’s buried into hardcore research. ...
ESPN Star Sports (ESS), a monopoly in satellite sports broadcasting for years, has found challengers like Ten Sports, Max and Zee Sports with cricket content being...
MUMBAI: Summer is just around the corner and no doubt kids’ channels have a lot of programming goodies up their sleeves. Movies, live action, animation, contests...
The moment Ram Kapoor opted out of playing ‘Rahul’ in Sony Entertainment Television’s daily soap Ghar Ek Mandir, it marked the beginning of viewers’ disinterest in...