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MUMBAI: The last session of PromaxBDA witnessed a candid and fun conversation between broadcast executives and agencies, who acknowledged the elephant in the room – pitching....
MUMBAI: With the advent of social media and new usage platforms, the way people consume media has changed and how. At the PromaxBDA conference, an...
MUMBAI: Promos are an important medium via which television channels showcase their shows and entertainment properties. Citing the ever important role of promos in today’s cluttered...
GOA: While delivering a keynote at the Goafest, PepsiCo India CEO D Shivakumar pointed out that technology is taking a toll and becoming a priority, which...
NEW DELHI: Even as Japan and some Southeast Asian countries have taken to the dance styles of Indian cinema, the interest also appears to be spreading...
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