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Outdoor advertising had a fantastic 2019. Defying predictions, India’s OOH (Out Of Home) industry, grew at over 15 per cent. Driven by IPL, elections and a...
In today’s landscape, most brands are experiencing marketing budget cuts and looking for more affordable and result-oriented channels like programmatic advertising which can deliver an impeccable...
The world has come to a literal standstill in the wake of the deadly Covid-2019 pandemic. It wouldn’t be wrong to say that all of us...
Video piracy is not dissimilar to a game of cat and mouse where both protagonist and victim are caught up in a seemingly unending match of...
In a recent reshuffle of his cabinet colleagues and their portfolios initiated by PM Modi, a surprise move was not Ministry of Information and Broadcasting (MIB)...
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